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You’ve Built Something Real


You’ve got a profitable business. A capable team. A strong reputation in your sector.

But now something’s shifted.


It’s not about survival anymore. It’s about what comes next: value, freedom, legacy. Maybe you're thinking about selling. Or stepping back. Or just making the business feel good to run again.


And the questions start creeping in:

  • Who would want to buy this business?

  • What would they find under the surface?

  • Could my leadership team really run this without me?

  • Do we have a documented 3 or 5 year plan?

  • Are we aligned on purpose, vision and values or just getting by?

  • Is our culture scalable or quietly draining performance?


You’ve come too far to wing the next chapter. But you don’t need to figure it all out on your own.


What Does a Business Culture Consultant Actually

Do?


A business culture consultant helps owners and senior leaders:

  • Improve leadership behaviours and consistency

  • Strengthen team alignment and accountability

  • Reduce conflict, confusion and underperformance

  • Clarify purpose, values and direction

  • Create a culture that supports growth, succession or sale


In short: we make the business work better, with or without you at the centre of it.


Why Work With Me?


1. I’ve Been Where You Are


This isn’t theory. I’ve led businesses under pressure. I’ve carried the weight of payroll, rebuilt after setbacks, and kept teams together through tough times.


I’ve founded companies from scratch and grown them into profitable, award winning organisations. I know what it means to want your business to succeed and feel good while doing it. That tension between performance and people is real and I help resolve it without burnout.


2. You Don’t Need Another Framework. You Need Clarity and Consistency.


Most business owners already know something’s off.


Morale is low. Standards have slipped. Clients are harder to keep. You’re stuck solving the same problems again and again.


You don’t need more advice. You need focus. Practical support. And a space where you can get honest about what’s working and what’s not.


That’s what wavemind gives you. No jargon. No waffle. Just results.


How to Spot the Signs When Culture Is Off Track


You don’t need to guess. Here are ten common signs your culture might be slipping — and what to do about it:

  1. Manager disengagement

    Spot it: Managers are flat, reactive or withdrawn. One to ones are cancelled. Decisions stall.

    Fix it: Reconnect them with purpose. Set clear expectations. Back them with development.

  2. High turnover or stress related absence

    Spot it: People leave quietly. Absence patterns increase.

    Fix it: Track trends. Coach leaders. Create safe space for feedback.

  3. Inconsistent behaviour across teams

    Spot it: Standards vary wildly. Values depend on who you talk to.

    Fix it: Define cultural non-negotiables. Embed them into hiring, reviews and daily habits.

  4. Friction in the senior team

    Spot it: Silos form. Decisions drag. Trust drops.

    Fix it: Reset expectations. Rebuild trust. Align around shared goals.

  5. Quiet disengagement

    Spot it: People show up but contribute little. Meetings are flat.

    Fix it: Give ownership. Clarify impact. Create space to contribute.

  6. Poor accountability

    Spot it: Missed deadlines. Declining standards. High performers stretched thin.

    Fix it: Train managers. Be consistent. Address poor performance early.

  7. No clear vision

    Spot it: Ask five people where you’re heading and get five different answers.

    Fix it: Clarify direction. Link daily work to long-term goals.

  8. Culture is only discussed when something goes wrong

    Spot it: No rhythm of review. It’s reactive, not proactive.

    Fix it: Make it a regular leadership conversation. Focus on behaviours, not just outcomes.

  9. Leaders not modelling the right behaviours

    Spot it: They say the right thing, but act differently. Trust erodes.

    Fix it: Address it fast. Lead by example. Coach with compassion and consistency.

  10. Passive resistance to change

    Spot it: Everyone nods, but nothing moves.

    Fix it: Involve people early. Build trust before launching change.


Real Results From South West Businesses


  • A PE backed business where we shifted from firefighting to focused leadership. The CEO was finally able to step back with confidence.

  • An agency where profit had flatlined. In six months, we restored direction, reconnected the leadership team and improved both retention and performance — with no extra headcount.

  • A founder who’d fallen out of love with their business. After clarifying values and resetting expectations, they regained clarity, confidence and control.


This isn’t surface-level change. It’s real clarity. Real alignment. And leadership that holds, even when you're not in the room.


You Don’t Need to Do This Alone


You’ve already achieved a lot. But legacy, saleability and sustainable leadership don’t happen by chance.


Let me do what I do best, so you can focus on what you do best.Together, we’ll build the kind of business others admire and one you’re proud to lead or exit on your terms.


What Next?


If you're a business owner in Devon or the South West and any of this sounds familiar, here’s what to do:

  • [Book a 30 minute consultation]No slides. No fluff. Just a real, strategic conversation.

  • Or take the [Business Culture Health Check]A quick, confidential survey to highlight what’s working, what’s not, and where to focus next.


TL;DR – Why Work With Rob at wavemind?


  • 30+ years building and leading businesses under pressure

  • Trusted by PE backed firms, agencies and senior leaders

  • Real world results, not theory

  • One to one consultancy rooted in values, clarity and action

  • Based in Devon, working with owners across the South West


Useful Links and Sources


30 July 2025

Why Work With a Business Culture Consultant in Devon?

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