Behind the curtain
Meet Rob Stevens
Meet Rob Stevens, the human behind wavemind and your go-to expert for transforming business culture.

Rob Stevens
Managing Director




Hi, I’m Rob. Thanks for stopping by.
Over the past 30 years, I’ve helped organisations grow, thrive, and rediscover what makes them extraordinary. As Managing Director of Optix Solutions, I led our team to win Campaign’s Best Boutique Agency to Work For in 2023—proof that creating award-winning cultures is more than just possible; it’s essential for sustainable success.
But wavemind isn’t just another project for me—it’s my personal mission.
My dad was an entrepreneur, a man who worked tirelessly to build something for his family, often at great personal cost. I saw the pressure consume him, the isolation grow, and, tragically, he ended his life when it became too much. He didn’t get the support he needed, and that loss shaped me in ways I’m still uncovering today.
It’s why I created wavemind.
I know firsthand the toll that leadership can take. The sleepless nights. The weight of responsibility. The moments when you wonder if you can keep going. But I also know that it doesn’t have to be that way.
wavemind exists to help business leaders rediscover the joy and clarity they once felt—to reconnect with their purpose and their people.
Leadership isn’t about carrying the load alone; it’s about building a culture that lifts everyone, including yourself. It’s about finding balance, aligning values with actions, and leading in a way that feels authentic and fulfilling.
Beyond business, I’m a husband, a dad, and a Man City fan who loves motorbikes and the finer things in life. I’m also a qualified mental health first aider, and I’ve learned that wellbeing and leadership success are inseparable. If wavemind can help just one person avoid the path my dad went down, it will have been worth it for me.
If you’re feeling stuck, tired, or like your business has lost its spark, I’m here to help you reset. Let’s start a conversation that really matters and find the clarity, joy, and balance you deserve.
Together, we can rediscover what makes your business worth fighting for.
Start talking
Our guiding values
Resilience
Building strength to overcome challenges.
Curiosity
Encouraging exploration to foster innovation.
Ambition
Driving towards excellence without compromising ethics.
Integrity
Ensuring honesty and transparency in all our interactions.